The success of any PR campaign depends largely on the ongoing understanding and support we provide for our clients. We are your voice to the media and it is imperative that we have a thorough understanding of who you are and where you are going in order to best communicate for you. By keeping up with your company’s ongoing changes, TKG is able to provide the flexibility and advice to customize your campaign at all levels to meet your company’s needs. Once we take your PR account, we consider ourselves part of your team and we make sure that you have on-going personal attention for the continued growth of your campaign and business. This personal client service is key to the success of any public relations campaign. This is why our Client Services division is so important to us.
As Head of Client Services, Dirk Foster brings to TKG more than a decade of experience in
business-to-consumer (B2C) and business-to-business (B2B) public relations and marketing. As a veteran publicist and marketing consultant he has led the successful media and branding campaigns of countless consumer and electronic products as well as professional personalities. His invaluable experience, both as an insider running an in-house PR and marketing division for what became a $100 million company, and as an independent publicist for a variety of companies, gives Dirk a thorough understanding of what it takes to grow a company – each step of the way – through public relations and marketing.
Prior to joining The Klinger Group, Dirk was the owner of Sparks Fly Public Relations which serviced the needs of a variety of clients including Forbes Riley (Home Shopping Network), Voxx Technologies (IC’s and related electronic components), Bespoke Boxes (specialty gifts) and Autism Movement Therapy.
For seven years Dirk was the Director of Public Relations and Marketing for Pelican Accessories, the leading brand of video game accessories in the nation. During his tenure with Pelican sales grew from $4 million to over $100 million with public awareness of the brand stimulated by a wide range of media coverage including: The New York Times, Newsweek, Wired Magazine, Maxim Magazine, Stuff Magazine, Playboy Magazine, CNET.com. Simultaneously, he successfully led the publicity and marketing efforts for HeadBanger Audio personal audio equipment, a subsidiary of Pelican Accessories.
Dirk, a graduate of Boston University, is dedicated to providing each client with a focused and successful media campaign. He recognizes that public relations can be the most powerful tool available to any business and is devoted to providing unparalleled performance to each and every client through local, regional, national, international and online media placement.
